Pam Conklin Pettee - Hall of Fame Class of 2021 - Pioneer

One of the most important annual celebrations of the state’s snow sports industry, the Colorado Snowsports Hall of Fame induction, is on tap for Sunday, August 22 at the Gerald R. Ford Amphitheater. For the next several weeks leading up to the 2021 Hall of Fame Celebration, the CSM will be highlighting inductees and annual award recipients. Tickets for the event are on sale HERE.

Pam Conklin Pettee of Telluride, blazed a trail in the promotion and media relations arenas for the Colorado ski industry, with stints at Vail and Telluride, in addition to being a ski industry lobbyist, accomplished public relations consultant, and freelance ski writer.

Pam Conklin Pettee joined Vail Associates in 1973, the beginning of a period of impressive growth of the Colorado ski areas. She served as chair of the Colorado Ski Country USA public information committee and was a member of the public affairs committee. Some of Pam’s favorite memories and a highlight of her career, was working with President Gerald Ford when he visited Vail. Another major news event happened on Pam’s watch in March of 1976. A malfunction on the gondola that ran from mid-town Vail to the top of the mountain caused two cars to fall from the cable, plummeting to the ground 50 feet below. There were four fatalities and eight were injured. Pam had to organize press conferences, gather all of the information she could, and accommodate television coverage. Pam left Vail in 1977 to become Director of Public Affairs for Colorado Ski Country, USA, becoming a registered lobbyist for Colorado skiing at the State Capitol. She formed her own ski consulting business in 1979, but returned to Colorado Ski Country, USA, as acting director. In demand as a public relations consultant, she established her own consulting firm, with clients including United Airlines, Descente/Jim Mitchell Advertising, Ski Industries America, National Ski Areas Association, Vail, Steamboat Springs, Ski the Rockies, and many others.

Watch Pam’s Tribute Video below:

If you cannot attend in person, please consider making a tribute gift: HERE.